RedFox Funding: lending website with application flow
Lead-generation site for a business lender: multi-step application connected directly to the CRM, fast and secure.
What it is
RedFox Funding provides business financing. The website has one job: produce qualified applications for the sales team without wasting anyone's time on incomplete or unqualified ones. It was built by us and is hosted on our managed servers.
What we built
A multi-step application. Instead of one long intimidating form, the application is broken into short steps with progress shown, validation at each step, and the ability to save and return. Fields adapt to earlier answers so applicants only see what applies to them. Completion rates on multi-step applications are consistently higher than on single long forms, and the data arrives cleaner.
Instant delivery to the CRM and the team. A completed application creates a record in the CRM, notifies the assigned sales rep by email and text, and sends the applicant a confirmation with what happens next. Partial applications are captured too, so the team can follow up on drop-offs.
Compliance copy and disclosures. Required disclosures, consent language and privacy notices are placed where regulations expect them and versioned in the admin so changes are tracked.
Speed and security. Custom-coded, fast on mobile, SSL, rate limiting and bot protection on the application, and encryption of sensitive fields at rest. Security monitoring and nightly backups are part of maintenance.
Landing pages for campaigns. Paid campaigns land on pages matched to the offer and audience, each with the same application embedded, so ad spend converts instead of bouncing off a generic homepage.
Admin panel. Applications, statuses, notes, disclosures and page content editable by staff.
Stack
Node.js and Express, MySQL, custom front end, PM2 on our managed servers. Same stack, same admin approach as everything we build.
Why it is in the portfolio
Lead-generation sites live or die on the form. This one shows how much a well-built application flow, wired directly to the people who act on it, changes the economics of a lending business. Contractors, law firms, agencies and any business that sells through a quote or application get the same approach.
What every website we build includes
Build
Custom-coded on Node.js with no page builder and no plugins. The design is made for your business rather than adapted from a template, and it works on the phone first, because that is where most of your customers arrive. Every page loads in under a second, even with large photos, because images are optimized on upload and the code loads nothing the page does not use.
Your own admin panel
You log in, click the page, edit the text or swap the image, and save. Services, team, testimonials, FAQs and blog posts are simple forms. There are no updates to install and nothing to break. If you need a richer workflow we build it, but most owners want exactly this.
Technical SEO from day one
Clean semantic HTML, titles and descriptions per page, structured data for your business type, a sitemap, canonical tags, llms.txt for AI crawlers, and Search Console connected on launch day. If you take SEO or Local SEO with us later, the foundation is already there.
Forms and bookings, connected
Forms land in your inbox or your CRM instantly, with a confirmation to the customer and bot protection built in. Bookings can connect to your scheduling system. Nothing sits in an inbox nobody checks.
Maintenance, $200 a month
Hosting on servers we manage, nightly off-site backups, SSL, security monitoring and patching, updates, uptime monitoring and up to an hour of content edits a month. If something breaks at two in the morning, it is our problem. The code and content are yours; if you leave, you get a full export.
Price and timeline
A business website is $1,500 flat, whether you give us the direction or we write and design it for you. Two to four weeks. Larger projects (e-commerce, portals, applications, integrations, multiple languages) are quoted individually. Payment is fifty percent at kickoff and fifty at launch; maintenance starts at launch.
