Florida is not one market
Miami-Dade, Broward and Palm Beach behave like one dense, bilingual, expensive market. Tampa Bay is a second major metro with its own media and its own competitors. Orlando is tourism plus fast residential growth. Jacksonville is the largest city by area with a spread-out search pattern. The Panhandle, the Space Coast, Southwest Florida and The Villages corridor each have different demographics and different seasonality. An SEO strategy that treats "Florida" as one keyword misses all of that.
How we run statewide SEO
Market-by-market research. Demand, competition and seasonality mapped per metro, so budget goes where it will produce customers first.
Pages only where there is something to say. A page per metro or city you genuinely serve, written with real local content. We do not generate hundreds of swapped-city pages; that pattern is what Google's 2025 and 2026 updates targeted, and we saw it happen on our own old site.
Bilingual where it matters. Spanish versions for markets and industries where a meaningful share of customers search in Spanish.
Authority from Florida sources. Mentions from Florida business publications, associations and partners, earned rather than bought.
Technical work that scales. Structured data per location, hreflang for bilingual pages, internal linking that keeps every market page connected to the services it sells.
Pricing
National SEO is $5,000/month and covers statewide campaigns as well as multi-state ones. Businesses that need to win one Florida city are better served by Local SEO from $150/month, and multi-location operators by Franchise SEO from $350 per location. All monthly plans have a three-month initial term.
Where we have local pages today
Orlando and 23 Central Florida cities, from Tampa to Daytona Beach and Melbourne. Statewide and national campaigns are run for clients anywhere in Florida and the United States.
Florida proof: Founded in Orlando in 2006. 1,100+ websites and campaigns delivered. Nine-location Central Florida security company at #1 in its category for nine years. A West Palm Beach service business moved into the top three map results.
